{"id":41672,"date":"2026-09-07T09:57:00","date_gmt":"2026-09-07T07:57:00","guid":{"rendered":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/?p=41672"},"modified":"2026-09-11T09:59:24","modified_gmt":"2026-09-11T07:59:24","slug":"pour-les-comediens-la-loi-comme-rempart-face-a-lia","status":"publish","type":"post","link":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/2026\/09\/07\/pour-les-comediens-la-loi-comme-rempart-face-a-lia\/","title":{"rendered":"Pour les com\u00e9diens, la loi comme rempart face \u00e0 l\u2019IA"},"content":{"rendered":"<div class=\"paragraph\">\n<p>Et si l\u2019intelligence artificielle (IA) finissait par remplacer les acteurs\u00a0? Alors que les r\u00e9seaux sociaux pullulent d\u00e9j\u00e0 de vid\u00e9os g\u00e9n\u00e9r\u00e9es artificiellement et parfois difficiles \u00e0 identifier, la perspective d\u2019un nouvel \u00e9cosyst\u00e8me cin\u00e9matographique, enti\u00e8rement produit par des lignes de code, \u00e9merge progressivement. De quoi inqui\u00e9ter les com\u00e9diens qui, soucieux de conserver le contr\u00f4le de leur image, cherchent \u00e0 renforcer leur protection juridique.<\/p>\n<p>\u00ab<i>\u00a0<\/i><i>Les entreprises d\u2019IA sont les plus f\u00e9roces et les plus gourmandes en mati\u00e8re d\u2019images. Le probl\u00e8me, c\u2019est qu\u2019on n\u2019a pas de recours juridique comme on en a eu jusqu\u2019\u00e0 pr\u00e9sent pour se prot\u00e9ger des plagiats, des copies&#8230;, <\/i>s\u2019inqui\u00e8te Catherine Lecoq<i>, <\/i>com\u00e9dienne et d\u00e9l\u00e9gu\u00e9e de la CGT spectacle<i>. On se bat donc pour que le pillage des IA g\u00e9n\u00e9ratives n\u2019ait pas la main sur nos vies. C\u2019est dans ce cadre qu\u2019on a port\u00e9, avec l\u2019Adami <\/i>[organisme fran\u00e7ais qui g\u00e8re et d\u00e9fend les droits des artistes-interpr\u00e8tes, Ndlr], <i>une loi \u00e0 l\u2019Assembl\u00e9e nationale.<\/i><i>\u00a0<\/i>\u00bb<i> <\/i>Cette proposition de loi, n\u00b0\u00a02634, a \u00e9t\u00e9 adopt\u00e9e par le S\u00e9nat en avril, est examin\u00e9e par l\u2019Assembl\u00e9e nationale. Elle doit permettre \u00ab\u00a0l\u2019instauration d\u2019une pr\u00e9somption d\u2019utilisation des contenus culturels par les fournisseurs d\u2019intelligence artificielle\u00a0\u00bb. Autrement dit, lorsqu\u2019un indice rend vraisemblable que le fournisseur d\u2019une IA a utilis\u00e9 une \u0153uvre prot\u00e9g\u00e9e, cette utilisation est pr\u00e9sum\u00e9e \u00e9tablie jusqu\u2019\u00e0 preuve du contraire.<\/p>\n<\/p><\/div>\n<div class=\"intext\"> Ressentir l\u2019\u00e9motion,\n              <\/div>\n<div class=\"intext\"> \u00ab\u00a0d\u2019humain \u00e0 humain\u00a0\u00bb\n              <\/div>\n<div class=\"paragraph\">\n<p>\u00ab\u00a0<i>Ce qui nous rassemble nous, les humains, c\u2019est l\u2019empathie<\/i>, d\u00e9fend la syndicaliste. <i>Nous n\u2019aurons jamais \u00e7a avec l\u2019IA, car elle ne produit pas d\u2019\u00e9motion r\u00e9elle. (&#8230;) Or, je pense que les gens ont vraiment besoin de ressentir cette \u00e9motion directe qui n\u2019est, en r\u00e9alit\u00e9, transmissible que d\u2019humain \u00e0 humain.<\/i>\u00a0\u00bb<i> <\/i>De quoi, selon elle, prot\u00e9ger encore un peu le monde du spectacle vivant.<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"Et si l&rsquo;intelligence artificielle (IA) finissait par remplacer les acteurs&nbsp;? Alors que les r&eacute;seaux sociaux pullulent d&eacute;j&agrave; de vid&eacute;os g&eacute;n&eacute;r&eacute;es artificiellement et parfois difficiles &agrave; &#8230;","protected":false},"author":1,"featured_media":41673,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3926,3925,32],"tags":[1236,4533,10,919,2928,1722,2618,2487,3697,1607,16,259,380,188,2198],"news-destination":[3944],"news-source":[475],"is_homepage":[],"ta_other":[],"class_list":["post-41672","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accueil-merge","category-accueil-third","category-culture","tag-artistes","tag-audiovisuel","tag-bouches-du-rhone","tag-cinema","tag-comedien","tag-droits","tag-ecosysteme","tag-ia","tag-images","tag-intelligence-artificielle","tag-marseille","tag-proposition-de-loi","tag-reseaux-sociaux","tag-spectacle-vivant","tag-videos","news-destination-homepage","news-source-website"],"_links":{"self":[{"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/posts\/41672","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/comments?post=41672"}],"version-history":[{"count":1,"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/posts\/41672\/revisions"}],"predecessor-version":[{"id":41674,"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/posts\/41672\/revisions\/41674"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/media\/41673"}],"wp:attachment":[{"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/media?parent=41672"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/categories?post=41672"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/tags?post=41672"},{"taxonomy":"news-destination","embeddable":true,"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/news-destination?post=41672"},{"taxonomy":"news-source","embeddable":true,"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/news-source?post=41672"},{"taxonomy":"is_homepage","embeddable":true,"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/is_homepage?post=41672"},{"taxonomy":"ta_other","embeddable":true,"href":"https:\/\/euapp01.newsmemory.com\/lamarseillaise\/news\/wp-json\/wp\/v2\/ta_other?post=41672"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}